Thursday, September 13, 2007

The Deas Wouldn’t Touch This With A Ten-Foot Pole

I have a new release this week, can’t think about anything else, I admit it. Well, unless you count a rather remarkably muscled bit of “inspiration” just across the coffeeshop right now... Sorry, where was I? Oh, yes, the new book, released just this week at Aspen Mountain Press. Reach is a strange sort of story to pitch—naturally, considering who wrote the thing—and the publisher seized on one small detail for much of the marketing: the business my heroine and her partner run.


Jackie and Carrie-Anne are “business facilitators,” which seems to mean that they’ll do whatever clients need in order to get their businesses up and running or to keep them that way. They call the business Deas ex Machina, and the outgoing message on the voice mail (when the system works!) informs clients that “the goddesses” are, no doubt, out answering someone else’s prayers.


If you’ve ever had to wade through the paperwork to incorporate, change a name, or clear the title to an estate, you’ll understand why my imagination generated that particular niche. I wouldn’t be too surprised, though, to learn that similar services exist. In a world where alibi services are now available in several countries...


Though my business goddesses are fictional, I felt the need, seeing this, to wince on their behalf. Jackie and Carrie-Anne would be appalled should a client ask them for something like this. Professionally intrigued (how on Earth would you advertise that service?), salivating over the fees, amused—but appalled, really!


I should know, I made them up.


...Ow! Jackie, control that walking tree of yours!


pxj


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